About Us

The Guidency is a European marketing and creative agency offering full spectrum service in logo and graphic design, animated video production, and web site development tailored specifically to fully meet your business needs.

Projects
Project type

Design

MARKETING

SPAR
PROMOTION DESIGN
CLIENT: H.L. Promotion

SPAR - Puma Time


The H.L. Promotion Ltd. started its grandest promotion campaign so far, covering the whole Hungarian network of SPAR, Interspar and CitySpar, in more than 400 commercial units. A significant amount of POS marketing materials were produced to assist the SPAR-PUMA Time promotion. All the POS materials were designed by our company from leaflets to billboard posters.



MOL
PROMOTION DESIGN
CLIENT: H.L. Jewel - MOL

MOL - GIFT GLAMOUR!


H.L. Jewel Ltd. entrusted our company to create the image of the "Gift glamour" 2011 campaign for MOL, including the design of leaflets, posters, advertisement, microsite, counter decoration, gas station decoration and banners.


HOYA LENS
BROCHURE DESIGN
CLIENT: HOYA LENS HUNGARY

HOYA - iPad application brochure


The Hungarian subsidiary of Hoya Vision Care entrusted our company in 2010 with the creative planning and realization of an inner campaign for its partners. As a continuation of the successful cooperation, our company carries out PR and marketing tasks and creative design from 2010 till today.


INA
PROMOTION
CLIENT: H.L. Promotion

INA - Gift glamour!


H.L. Promotion conducts customer loyalty programs and BCM promotions in Hungary and all across Europe. Our company has designed the complete creative background of several national and international promotions including billboards as well as brochures that enable customers to collect loyalty points.


MIRROR BEAUTY SALON
CORPORATE DESIGN
CLIENT: Mirror Beauty Salon

Mirror Beauty Salon - Corporate design


Mirror Beauty Salons offer high quality and professional cosmetic treatments for their guests using brand new technologies. Our company provides PR and marketing services as well as advertising and graphic materials to Mirror Beauty Salons.



HOTEL RESIDENCE
ADVERTISEMENT
CLIENT: Hotel Residence

Hotel Residence - Seasonal Campaign


The graphic team of The Guidency Ltd. designed the creative materials for the seasonal offers of two hotels, Hotel Residence Balaton and Hotel Residence Ózon Mátraháza. We made all the creatives from the billboard to POSs as well as the brochure and flyers.
 



OPTICNET
CAMPAIGN
CLIENT: Opticnet

Bioflex Premium contact lens campaign


The primary aim of our cooperation with Opticnet is that more and more people could hear of this group of professional opticians, and their network of optical partners. For this reason, we have planned several profound campaigns, which included the creation of the creative concept, the related graphical work, and PR activity as well.



HOTEL RESIDENCE
MENU CARD
CLIENT: Hotel Residence

Hotel Residence - Menu card design


Our relationship with Hotel Residence has been unbroken for years. We work together in the field of marketing campaign planning and execution of PR tasks. Our general aim is the promotion of Hotel Residence Ózon and Hotel Residence Balaton, and introduce their high quality services to the public, and through our activity, the hotel could maximize the number of guest nights spent there.



HOTEL RESIDENCE
BILLBOARD
CLIENT: Hotel Residence

Hotel Residence - Summer billboard


Flyers, citylight posters and billboards for seasonal campaigns of Hotel Residence are designed by our company in the last few years.



CAPRICE
ADVERTISEMENT
CLIENT: Caprice

Caprice - Diamond Culture advertisement


Caprice is the biggest European Diamond and Jewelry Center and Manufacture that was founded 10 years ago in Hungary.  Caprice has opened new stores in central Budapest and our company designed and prepared all the graphic materials, banners and posters for the introductory campaign.


OPTICNET
POSTER
CLIENT: Opticnet

CONVERSE glasses - In store promotion


The primary aim of our cooperation with Opticnet is that more and more people could hear of this group of professional opticians, and their network of optical partners. For this reason, we have planned several profound campaigns, which included the creation of the creative concept, the related graphical work, and PR activity as well. 



HOTEL RESIDENCE
BILLBOARD
CLIENT: Hotel Residence

Hotel Residence - Winter billboard


Our relationship with the management of Hoffmann Hotel Kft. has been unbroken for years. Our general aim is the promotion of their latest hotel, Hotel Residence Ózon Mátraháza, the related campaign planning, and the execution of full scale PR tasks. In relation to Hotel Residence Siófok, which is a well initiated hotel that worked perfectly during the years, our aim is to introduce the high quality services of the hotel to a large number of people, and that through our activity, the hotel could maximize the number of guest nights spent there.



OPTICNET
PROMOTION
CLIENT: Opticnet

Opticnet contact lens promotion


Opticnet is one of our oldest clients. We communicate their brand campaigns by testimonial commercials, and by POS and advertising materials. Our team made every task from the creation of the conception to the implementation.



NATIONAL INNOVATION OFFICE
COMMUNICATION & DESIGN
CLIENT: National Innovation Office

Communication and Design for the National Innovation Office


The National Innovation Office (NIH) invited tenders for the execution of its communication projects in December 2011. The Guidency Ltd. won the tender, which entailed that we were in charge of the external communication of NIH until June 2012. In addition to working out the communication strategy of the office, we are commissioned primarily to organize and conduct press conferences as well as the graphic design of the office’s website, reports and other publications.



ACADEMY OF PRIVATE FINANCES
CORPORATE DESIGN
CLIENT: Academy of Private Finances

Academy of Private Finances - Financial independence all on one’s own


It is the mission of the Academy of Private Finances to reform the financial attitudes of individuals focusing mainly on the financial education of underage citizens. We prepare the profile of several educational materials, magazines and further publications.



WESTEND
FLASHMOB
CLIENT: WESTEND CITY CENTER

WestEnd Shopping Mall - Flashmob


We surprised the shoppers of WestEnd City Center with Peti Puskás’s improvised performance. The event was captured by 4 cameras, and we promoted the video as a viral marketing and also shared on the shopping mall's Facebook site. The video were seen by more than Ten Thousand people.
 



WELTAUTO
COMMUNICATION AUDIT
CLIENT: WELTAUTO

Weltauto Communication Audit


The Guidency was delegated by Porsche Hungaria to make a communication audit in all Weltauto car dealerships. During the survey we visited nearly 40 Welatauto used car dealers and made an overall, fully documented communication and marketing review. The detailed report contained the results of a survey, the assessment and some suggestions for the development of communication techniques.


BAHAMAS
BRAND MAGAZINES
CLIENT: BA-HA-MA'S Kft.

Brand Magazines for BA-HA-MA’S Ltd.


BA-HA-MA’S Ltd. has distributed deep-frozen food since 1994, and today its wide range of products is available all over the country thanks to its retailers. The wholesaler has been cooperating with our agency since 2011, especially in conducting games with free product prizes and related seasonal promotions. In addition, The Guidency has been compiling, editing and designing BA-HA-MA'S Frozen World magazine, which deals primarily with gastronomy and cuisine. The seasonal magazine of 10 000 copies reaches wholesale partners directly.



TESCO
F&F FASHION SHOW
CLIENT: TESCO GLOBAL Co.

F&F Fashion Show


F&F is the fashion brand of Tesco Global plc which organizes a big fashion show every year where they present their latest collection for the press and the fashion industry. The Guidency Ltd. is the PR communication partner of F&F's annual fashion shows. Our tasks are to create press releases before and after the event, to organize the invitation process, to manage the guests at the event, to generate publications and observe them.



WELTAUTO
REGIONAL PR COLLABORATION
CLIENT: Porsche Hungária Ltd. - Weltauto

Weltauto regional PR collaboration


In 2012 Porsche Hungária Ltd. made an arrangement with our agency for PR and communication support of thirteen provincial Weltauto car dealerships. We compiled press releases, news and articles about the actual status of the used-car market, and informed the local media. Also we organised press events, TV and radio interviews, made media deals and prepared press monitoring regularly.



MIRROR SALON
VIP BEAUTY EVENT
CLIENT: Mirror Beauty Salon

Mirror Beauty Salon - V.I.P Beauty Event


Mirror Beauty Salons offer high quality and professional cosmetic treatments for their guests. Our company organized an exclusive VIP Beauty Event for fashion and beauty magazin editors and journalists to present Mirror Salon's brand new cosmetic technologies and treatments to the press. The Event Host was Claudia Liptai TV presenter, who often visit the Mirror Salon as a guest and shared her experiences with the audience.  



OPTICNET
TV ADS
CLIENT: Opticnet Hungary

Opticnet "Half Price Sale" TV Adverts


Opticnet is one of our oldest clients. We communicate their brand new, „Half price” campaign by testimonial commercials, and by POS and advertising materials. Our team made every task from the creation of the conception through the implementation.



SAVOYA PARK
ANNIVERSARY
CLIENT: Savoya Park

Savoya Park's 7th Birthday Event


We have been working together with Savoya Park Shopping Mall for years. In 2011, Savoya Park entrusted our company with the full realization of the events of its 7th birthday, and with the creative design of the related materials. Thousands of people attended to the event.



MOHOLY-NAGY UNIVERSITY
MOME MARATHON
CLIENT: Moholy-Nagy University of Art and Design

Moholy-Nagy University of Art and Design - MOME Marathon


Our company has helped Moholy-Nagy University of Art and Design in their communication for 4 years. The University’s annual major event is MOME Marathon that intends to introduce the institute. Our tasks were to create the press releases according to the event, to communicate with the press, to welcom and manage the press at the event, and to observe the following publications about the show.



OPTICNET
ROAD SHOW
CLIENT: Opticnet Hungary

Opticnet – Big Eye Test Road Show


Our company created and organized the ’Big Eye Test’ road show to Opticnet, which was a nationwide event. The aim of the campaign was to raise awareness for the importance of regular vision testing and also promoting the Opticnet association of optometrists. The road show traveled around Hungary, stopped in many cities and small villages and reached almost hundred locations. The national press published many reports and articles about the campaign and the road show got high attention in the media. The Guidency handled the whole campaign and provided PR services.



DEBENHAMS
ANNIVERSARY
CLIENT: Debenhams

DEBENHAMS Hungary – First Anniversary Celebration


The Hungarian DEBENHAMS store celebrated its first birthday in April 2012. Our company implemented the entire event promotion and was responsible for the store-decoration too.



ÉLETREVALÓ
MAGAZINE
CLIENT: Csodasuli

Életrevaló Magazine for kids


Életrevaló is a monthly magazine for parents about child care and parenting that is designed by our agency. We are responsible for the layout of the magazine and the design of the website too.



CORVIN PLAZA
CORVIN TV
CLIENT:

Corvin TV


Uniquely in the market of shopping centers in Hungary, Corvin Plaza has launched Corvin TV that is available to watch on the mall’s Facebook and YouTube sites. Corvin TV’s short spots are introducing the mall on an informative and cheerful way, showing the atmosphere, the stores and the supply of Corvin Plaza. The video contents created by The Guidency Agency.



CONSEQUIT
IMAGE FILM
CLIENT: Consequit Zrt.

CONSEQUIT IMAGE FILM


The aim of Consequit Financial Consulting Inc. is to develop the financial literacy in Hungary and help people to create their financial self reliance. The image film that promotes main activities of the company was made by our agency from the beginning to the execution, including the creative concept, castings, shootings and all post production works.



OPTICNET
MAGAZINE
CLIENT: Opticnet Hungary

OPTICNET Magazin


Layout and graphic design of the "I love Szemüveg" Magazine for Opticnet Hungary. Also some articles and contents are compiled by our journalists.



We offer

Contact Us

HUNGARY, 1036 BUDAPEST


00 36 20 366 6276

info@theguidency.hu